Skip to main content

Posts

Showing posts with the label Marketing

How To Pick The Right KEYWORDS for Google Search

Picking the right KEYWORDS for Google - Rank 1 on Google and Dominate Searches... Every Business will have a unique set of Targeting Keywords... What are KEYWORDS ... KEYWORDS are words that people type into search engines like google to find specific services or items... How to pick the right #Keywords to rank on #Google #Search...? Identify your Business Services and make them the Base Keywords for your Metadata. Think about what people would search if they as customers are looking for your small business... Remember time and effort will enable your business to dominate the market... Live Lab Staff ...

Add Your Website to Google Search Console Analytics and Webmaster Tools

How To Add Your Website to Google Search Console Analytics and Webmaster Tools and Add More Websites under specific Analytics profiles... Website used ... Inland Finder  ... Google or Alphabet have been making recent changes to the user interfaces across most of its products... As technology evolves so does Google... or Alphabet... Some things will still remain the same thou... for us common folk... things like the <head> tag... Kindly Note that traffic and figure changes take a certain period of time to appear... I would say give it a week as you would be surprised to see what little traffic your small business gets... Tons of traffic comes from Bots and Robots... Blogger records the robots... Analytics well... Not so much... Live Lab Staff

How to Embed A Google Map in a Joomla Website Template - Joomla 2.5

How to Embed A Google Map in a Joomla Website Template - Joomla 2.5... Having a Verified Local Business on Google is one of the most important factors determining your online presence... Being Verified on Platforms like Twitter and Facebook looks very nice however the Business end is still Google...  Setup Google+ For Your Small Business  ... In order to Embed a Map in your Joomla CMS programme you need to first disable the editors... 1. Global Configuration - Editors - None 2. My Profile - Editors - None... Copy the IFRAME code and paste it in either an article or contact... Check the size and fit ... Small, Medium or Large can be selected from the source code... Live Lab Staff...

How To Grow A Network of Social Media Followers

How To: Grow A Network of Social Media Followers... Back in 2013-2014 we sat down with  Inland Finder  ... The company had some 234 followers on twitter and about 300 friend likes on Facebook... It had also only purchased the  www.ladysmith.info domain and had approached us to Web Design and Search Engine Optimize. With our little and fresh knowledge Live Lab steadied on full steam with boastful confidence Excited about the new Startup we called 10 local well established businesses to advertise on the  www.ladysmith.info domain. 9 of them told us to F#%&Off they are not interested as they are paying the local newspapers.... Confidence smacked down within a few hours... Boomed... Bashed and Broken... So we sat down with  Inland Finder  and explained to them that we are dealing with a Donkey Years ago advertising Dynamic. These businesses are NOT advanced and people still have Nokia 3310's. They have mediocre facebook pages and no clue about twitter. The company

Adsense - How to Remove the Warning - Your AdSense account is enabled only to show ads on YouTube. If you want to show ads on a different site, you'll need to provide us with the URL of the site you want to monetize.

How to Remove the Adsense Warning... Your AdSense account is enabled only to show ads on YouTube. If you want to show ads on a different site, you'll need to provide us with the URL of the site you want to monetize. You get this warning because your Adsense for content ads are not approved. Youtube Adsense is a Hosted Adsense Account. Blogger Adsense is also considered a Hosted Adsense Account. In order to get Content Ad Approval you need to first build and then provide a TLD - Top Level Domain - Website with quality content and not a .blogspot. URL. Once you are ready to apply for Adsense you place the Adsense code in the *head* section of your Website or Page Templates. Make sure you follow and comply with all the Adsense Program Policy Guidelines to prevent your account from being rejected or banned. More Search Engine Optimization Videos ... Live Lab Search Engine Optimization More Content Advertising and Marketing Videos ...  Live Lab SE

Video CPM - RPM, CPC and XYZ

CPM RPM and CPC - - What does it mean for your content advertising pocket... How much money will you make...? Video Monetization...  The South African  Inland Finder  Local Online Network - A Counted Total of 47277 People (Organic Likes and Followers) - 2017... Company Directives, Parameters including PROS (x) and CONS (y)... 100% Organic Liking, Following and Sharing...  (x) Sharing Real Verified Local Happy Content - All links are checked and stories verified...  (x) No Politically Influenced Content - Zero Politically Motivated Content...  (x) Zero Policy Violations / Content Strikes or TOS breaches in 3 Years...  (x) Zero Influence on Clicks or Click Rates...  (x) Monetized Content is Original and Created...  (x) Websites Online 24/7 - 365...  (x) Geographical Area Data Costs - Expensive...  (y) Sharing is Minimal - Intensive 3/12 months...  (y) Only Facebook, Twitter and Google+ Followers are counted as Instagram is useless (No External Links)... (y) S

Joomla 2.5 - Google Webmaster Verification on Your Joomla Website Template

How to Google Webmaster Verify Your Joomla Website Using the *head* tag on your Joomla 2.5 Template How to Google Webmaster Verify Your Joomla Website Using the *head* tag on your Joomla 2.5 Template... Google Webmaster Tools are Great for Webmasters, User Friendly, and Easy to Understand. Google Webmaster Crawl, Fetch as Google and Indexing Your Website -  Google Webmaster - Indexing and Crawling your Website  - This is a Useful Feature allowing Google Bots to Crawl and Index Your Website. You can add multiple websites within the Webmaster Tools Framework. A Google Gmail Account is required to Access Google Webmaster Tools... The *head* tag can be found on your Joomla Template - Templates - Select Template - CSS Personal - Index.php... Live Lab Staff More SEO Videos ...  Live Lab SEO

Joomla 3 - Change a Joomla 3 - Template

How to Change the Default Joomla 3 Template for Your Website Download and Install any Joomla compatible Template... Change your Website Look and Feel with Different Templates... More...  Live Lab Search Engine Optimization

How To Choose Your Website Domain

How To Chose Your Website Domain  Your Website Domain must encompass your business framework... Good Hosting cost Money Your Domain can be a .com .org .za .net ... Avoid long domain names... Next - Learn the Basics of Web Designing

What is Growth Hacking - Infographic

The Growth Hacking Model Visualized  #infographic #growthhacking Mark Fidelman -  @markfidelman  

Twitter Verified Accounts

I-C Please note that: @TweetSmarter is not verified, not a Twitter partner, we don’t work for Twitter, and we don’t run Twitter ads. The upshot: Unless you’re famous and being impersonated, or an important politician or government agency, to get verified: It costs $15,000 to be verified for 90 days -or- You need someone who spends (probably more than) $5,000/month to ask on your behalf (many artists get verified this way without knowing how their agent or agency got them verified) This is based on my experience, and  a recent article from the holder of a verified  Twitter account that says specifically this is how verification works: “…you need to spend a minimum of $15,000 ($5K over three months) in order to “buy” verified status from Twitter. Or you need to know someone who’s “in” with Twitter (read: spending ad dollars with them) who wants you or your business to get verified.” (But: see below for some “loopholes.”) This has also been confirmed by AdAge, which state

How To Get Your Local Business on Google

Google Launches Major Push To Get Local Businesses Online, Improve Data New site offers tools, content and solicits business owners to update information. Google is introducing a program it’s calling Let’s Put Our Cities on the Map . This new portal (Get Your Business Online) is not unlike Facebook’s Blueprint and Learn How sites launched this week. It offers resources to business owners (and potential partners) to help them get online or correct and complete their online presences. Each user who visits will see a localized version of the site (based on IP detection). In addition to various FAQs, videos and other information, Google invites business owners to search for themselves and then tells them whether their listings are present and complete. If “incomplete” it asks businesses to update their information. For those not online at all, Google is also offering a free domain and hosted website (for one year) through Startlogic. Consistent with its AdWords reseller stra

How To Rank No.1 With Googles New Hummingbird Algorithim

How I ranked at the top of Google… On accident. Why new marketers shouldn’t be afraid of Hummingbird. I-C Hummingbird… If you’re new to online marketing, you might have read quite a few anecdotes of how Google has ruined search with their latest update, Hummingbird. Black and white hat marketing forums were littered with stories of how their keyword packed pages that were once reigning the top of Google search are now in the dark abyss (read: second page of search results). This was because Googlers got smarter. On an average, people were typing more words into their Google search results. People are no longer writing vague, short-tail keyword terms to find their desired information. They’re now writing keyphrases. Keyphrases have been what replaced keywords. For example, if I were selling low-priced blankets (I’m writing in bed right now) I would want any customer who searched “Where to buy the cheapest blanket?” to see me immediately. This is what would be known as long-

How To Make a Great Business Logo

Your company's logo is the foundation of your business branding. It is probably the first interaction that you will have with your customers. An effective logo can establish the right tone and set the proper ethos. After years of crafting logos for different projects, I've come up with a set of questions that I always ask myself before delivering a new logo. 1. What emotions does the logo evoke? Above all design guidelines, the most important criterion is whether the logo reflects the character of the company. The emotions that the logo evoke should be appropriate to the company values. For example, the Disney logo evokes a sense of happiness and optimism. The curvy, fun typeface is appropriate for a company that has been making cartoons and animated pictures for kids. However, a similar logo style on a sales platform would not be appropriate. Behind every great logo is a story. Designers should understand the psychology of colors and the effect that typeface has on

What is a Landing Page?

Like this infographic? Get landing page advice that works from Copyblogger .

Setup Your Google Business

Set Up Your Business Page You will of course need a Google account and personal profile (make sure you use your real, full name) to get started and once this is in place you can go ahead and create your business page . This will bear the name of your company and you will need to select the type of page that you’re creating, choosing from:  Shop front – choose if you have a retail business Service area – for the service industry including professional/business services such as marketing Brand – products, bands, charities and so on Once you’ve done this, search for your business by inputting the postcode into the maps page and choosing ‘none of these’ if your business doesn’t appear in the list. Once you’ve done this you’ll see a box appear where you can enter the name and address details of your business. Important: this is your Google business page so if you have a website and directory listings then enter the address and phone details in the exact same format as i

25 Ways to Increase Traffic to Your Website

Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you “more customers.” What often comes after customers on a business’ wish list? More traffic to their site. There are many ways you can increase traffic on your website, and in today’s post, we’re going to look at some of them. 1. Advertise This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card. If you’re hoping that more traffic to your site will also result in more sales, you’ll need to target high commercial intent keywords as part of your paid search strategies. Yes,

Your Business - Local Search Engine Optimization (SEO) Tips

When you're doing Local SEO, columnist Greg Gifford reminds us, you must take a step back and look at the big picture if you want to be successful. Local SEO is getting more and more complicated, and as we roll into the new year, I want to share my biggest, most important tip: STOP Using Your Microscope In Local Search! What do I mean by that? Put simply: A microscope is a great research tool, but it’s a flat-out awful marketing tool. It seems like we’re hearing more and more of the same kind of question over the past few months: “I’ve done X on my site, why isn’t it working?” or “I read your post about Y, does it make sense for me to drop everything and go do it?” Local SEO is not, nor has it ever been, based upon a single tactic. Recently, it seems like many business owners will read a post or watch a video, realize that they’re not utilizing the tactic mentioned, and immediately drop everything and concentrate on the shiny new object. Local SEO is not just