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Showing posts with the label B2B

2018 - How to Upload Youtube Content Marketing Videos

Transfer the Videos to Your Laptop or Desktop... Preferred Format .mp4

Add #Hashtags and Fill in the Full Video Descriptions...

Agree to the Youtube Policies

Share across all your Social Media Platforms...

More... Live Lab Search Engine Optimization

How To Make a Great Business Logo

Your company's logo is the foundation of your business branding. It is probably the first interaction that you will have with your customers. An effective logo can establish the right tone and set the proper ethos. After years of crafting logos for different projects, I've come up with a set of questions that I always ask myself before delivering a new logo.

1. What emotions does the logo evoke?

Above all design guidelines, the most important criterion is whether the logo reflects the character of the company. The emotions that the logo evoke should be appropriate to the company values. For example, the Disney logo evokes a sense of happiness and optimism. The curvy, fun typeface is appropriate for a company that has been making cartoons and animated pictures for kids. However, a similar logo style on a sales platform would not be appropriate.

Behind every great logo is a story.

Designers should understand the psychology of colors and the effect that typeface has on the design o…