Skip to main content

Search Engine Optimization and Online Business Footprinting

Put Your Small Business on the first page of Google… So naturally curiosity will kill the cat… as Google to me always seemed to be an awesome cat and mouse tool… Could this really be done...?

Watch the SEO and OBF Video Below




SEO stands for Search Engine Optimization and having a website alone is not sufficient… Online Business Footprinting is the activity businesses share utilizing online Tools - Apps and Software so before you go around paying 5k for a 3 month stint to an ‘expert’ here is how you can tackle the SEO basics for your small enterprise…

Your Business Domain Name
Your Domain name is most things, the be all and end of all of it all.

Avoid long domain names. Simple Domain names that encompass your business framework and the design of your business. You can opt for many different types (.com - .co.za - .biz - .info etc).

Good Hosting Costs Money – Expect to pay between R50 to R150 a month (+-1.2K (R1200.00) a year) for a reliable and good host. Also check the track record of the hosting company. You need a company that has been around as you cannot afford to lose your site(s) in the coming years. For some reason we cannot host with Google in South Africa…
(K=1000-thousand)






Learn the Basics of Web Designing

Primarily:

Menus and Articles and how they relate or function around your programme. Request access to the Back End of your site.




Also of benefit is the critical Meta Data and Keyword inputs.

Meta Data and Keywords
Location of services - for example with Inland Finder the company wanted to tag rural areas so rural people could find and access related services at a fraction of a cost… at the same time provide a platform for small businesses and entrepreneurs to advertise cost efficiently yearly... We had to assume the cheapest mobile device utilized in this limited geographical area would search... 

*Ezakheni Steadville Accommodation*



So we tagged *Rural Areas – Business Categories – Services Offered – Population Dynamics – Maps*


It would be impossible and highly a waste had we sourced domains for farm areas so we sourced the closest sizable towns with .info domains



The result… completely satisfied clients… Inland Finder allowed ordinary individuals and businesses the opportunity to be found online and networked to millions worldwide at any given time.

Dominate HTML Markups

Spread your Pages across all Social Networks (Facebook – Twitter – LinkedIn – Pinterest – Google+ - etc.). You could try setting up a google+ page for your business or understand how to get maximum benefits from your facebook business pages.

HTML Markups are the end part of your address links… Try and keep them consistent as this will help your overall SEO in the future.





“Dominate HTML Markups”



Create a Blog



A Blog is the best method to drive traffic to your business website. The earlier you start the better and always blog relatable content. Do not blog out your business scope. You want to look intelligent and not stupid…

We found Blogger to be useful and simple as the platform is owned by Google... There is also Wordpress which enables more functionality...






Link your blog to your social networking and spread your pages across all social networks. Not all networks will grow at the same rate. Always prioritize growing your smallest network first.




Make use of the provided analytical data tools to assess growth and post reach. Invite friends and people of similar interest which will in turn grow into communities over time.

More SEO Videos - Live Lab SEO - Youtube

Email - createAstartup

Comments

  1. I can see that you are an expert at your field! I am launching a website soon, and your information will be very useful for me.. Thanks for all your help and wishing you all the success in your business.
    potential relevant backlinks

    ReplyDelete
  2. Thanks for this!
    This was a very useful info on seo optimisation

    ReplyDelete
  3. Thanks,Search engine optimisation is the base of digital marketing. Search engine optimisation helps to grow website on search engines for a long time and this blog post really helpful.
    https://bit.ly/2LGuSpP

    ReplyDelete
  4. I recently found many useful information in your website especially this blog page. Among the lots of comments on your articles. Thanks for sharing. buy facebook ad accounts

    ReplyDelete

Post a Comment

Popular posts from this blog

How To Rank No.1 on Google - SEO - METADATA KEYWORDS TARGETING for Small Businesses

Small Business - SEO - METADATA KEYWORDS  and Geographical TARGETING Understanding search engine optimization is essential for any small business... This often puts the small business ahead of competitors and dominates the local searches... Most people are lazy and type as least possible words into search engines... There are 3 main components to local searches... Local people looking for things... 1. Geography and Areas. 2. Product - Service - Working Systems. 3. Unique Variable. Note all your keywords down and these words will form the base of your Metadata... Spread the words around your social media and web channels... Train the search engines to recognize you as a point of interest... Enhance your position with Maps, Videos, Sponsored Posts and Blogs.  Article by Live Lab Staff - 2018

Youtube Shorts Get Way More Views Than Regular Videos For Small Channels and Creators

Do you want more Views on YouTube... More Views equal More subscribers... Upload some YouTube Shorts... Shorts are under 1 minute Videos of various sizes... Below are some examples of shorts vs regular videos... Sonic the Hedgehog Short Video out performed the regular video. Below is another example of a SEGA Mega Drive and a similar occurrence.

Fix Blogger 'Blogspot' Adsense Ads Not Showing - Blank Ads on Blogger

So its been a while and you cant figure out why your Blogspot Adsense Ads are not showing... You have tried everything and are defeated... Blogspot keep showing blank Adsense ads... Well... here us how you can fix it... For many small serious publishers Google Adsense is the Dream... The money may not be stacks alot but the experience is beyond fun and reward. For more serious publishers that are not in the business of stealing other people's stuff Google Adsense provide valuable metrics that are relatable. So the next time you see a "Verified Twitter Account" and wonder how on earth are they verified when the feed is full of common social media posts... Think about whether they have Adsense... Most probably not... So Make sure you follow the Adsense TOCs... Firstly you need to understand Adsense for Hosted Content like Youtube and Blogger... These are different to Adsense for Content Ads... You are allowed 2 Adsense Accounts ... One for Personal and one for